Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research with CDROM

ISBN: 074944181X
ISBN 13: 9780749441814
By: Ian Brace

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Genres

Analysis Business Lit Calibre Graphic Design And Advertising How To Ma Books Masters Books Reference Research To Read

Reader's Thoughts

Isuri

ideal for MIR studentsrecommend for beginners

Bruce Kirby

Informative and great for the marketing bookshelf, the book goes into the essentials of conducting accurate marketing research. Students and practitioners will find it useful.

Qua Veda

Great reference

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